Twitter lists appreciation club

You might have never used them before, but they’re one of the most powerful features on Twitter — lists. When used in a correct way, they can help in job hunting, identifying breaking news and the topics your industry lives and breathes. With a little effort they can become your favourite feature — join Twitter lists appreciation club today!

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#4PRQs for: David Fraser of Ready10

David Fraser, that I’m very fortunate to be featuring in #4PRQs (Four PR Questions), is a founder and MD of PR and SEO agency Ready10. Notwithstanding the fact that Ready10 has only launched in 2016, it has already been already praised by the industry on many occasions — PRWeek listed the company among the agencies to watch in 2017. Ready10 team has also secured a solid third place in the Creative Shootout earlier this year and has been nominated for the New Agency of the Year at PRmoment Awards 2017. David spent 12 years in Frank PR, joining as the junior, working his way up to the boardroom role of deputy MD. Speaking of a boardroom — he was also Lord Sugar’s publicist.

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PR industry vs academics: should those two worlds work more closely?

A similar narrative to the last event write-up — it’s a rainy evening in London and I’m getting off at the Southwark station. I’m finding my way to the Bankside-headquartered FleishmanHillard Fishburn, to join PRCA’s Academics vs Industry Debate. The audience of more than hundred will hear insights from those two words of the industry. Should academics and industry pros work closely with each other? How can they benefit each other? And is PR degree really needed to work in PR?

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#4PRQs for: Ella Minty

“Social media is a CCTV x 100 resolution,” I hear from today’s interviewee, Ella Minty, who kindly agreed to answer #4PRQs (Four PR Questions) this week. Ella is a PR expert, with over 17 years of experience in corporate reputation, stakeholder engagement, corporate governance, and other comms disciplines. She is also a published author and university lecturer, public speaker and an active member of The Chartered Institute of Public Relations.

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The time I met Radio 4 Today programme’s Nick Robinson

Nick Robinson in the conversation with Phil Harding

It was a gloomy day in London, as it usually is, when I got off at Piccadilly Circus. I then found my way, on Google Maps, to Groucho Club in the Capital’s heart in Soho. One of my favourite industry groups, The Media Society, organised the talk with Nick Robinson, who presents my favourite radio programme on BBC Radio 4, Today. It’s been an evening full of insights, knowledge, and reflection.

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#4PRQs for: Karan Chadda of Evolving Influence

Fear of failure is a terrible thing and the sooner you get over it the sooner you’ll create good work,” tells me today’s #4PRQs (Four PR Questions) interviewee, Karan Chadda. Karan is a director and founder of Evolving Influence and creator of the Read.Thik.Discuss, as well as Poetry by Numbers projects.Karan first edited websites as a student in the 1990s, he then took on business development and marketing roles within consulting firms over the following decade.

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#4PRQs for: Alex Cole of Bupa

I’m fortunate to be interviewing Alex Cole, who answers #4PRQs (Four PR Questions) this week. Alex is the Chief Brand & Corporate Affairs Officer for Bupa  health and care company. She sits on Bupa’s global executive team reporting to the CEO, and is responsible for marketing and customer experience, as well as PR, government affairs, internal communications and corporate responsibility. “Demonstrating your knack for and love of storytelling through writing, photography, video and storytelling will help you stand out from the crowd and hone your skills,” points out Alex.

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