Interview with Pete Morgan: Demand generation, integrating marketing with PR and career advice

For many public relations practitioners, term demand generation seems like something taken straight from the fantasy world. This term, however, should be in a lexicon of every comms professional. I caught up with my colleague Pete Morgan, Vice President of Demand, Metia to find out more about marketing practice and how it can be integrated with PR. I also took this opportunity to ask Pete about his career advice.

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Don’t chase the title, get up early, write: career and life lessons from IBM’s Jeremy Waite

I love Twitter. It connected me with so many clever people. Including Jeremy Waite, whose Ten Words I’ve recently reviewed. It inspired me and left me with many unanswered questions. I decided to reach out to Jeremy and chat to him. All about careers, personal projects, and passion.

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