#4PRQs for: Kirsty Leighton of Milk & Honey PR

Easter holidays are over and I’m delighted to be bringing the first (out of two!) #4PRQs (Four PR Questions) this week. “Most recruit on attitude” says today’s interviewee Kirsty Leighton. Kirsty is a managing parter at Milk & Honey PR. She has over 20 years’ experience developing and delivering integrated communications campaigns for some of the world’s biggest brands.

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#PRstudent: why bother blogging?

After being named one of the top PR blogs in the UK by Vuelio, last week blog MK has been shortlisted to Richard Bailey’s selection for the Britain’s best PR student blog. In response to Richard’s post, I decided to write why I started writing a blog and how it helped me in building my future career. Because it hugely did!

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Busy diaries: Bibi Hilton, MD, Golin

Bibi Hilton is a managing director of Golin. She’s responsible for the staff of 150 people in the London office. She ensures that the Holborn-headquartered agency delivers the best creative work possible. Bibi’s also listed in the Power Part Time List. With the busy diaries series, I’m looking at some of the habits, routines, and time management techniques of the most occupied people in the comms industry.

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#4PRQs for: Rich Leigh of Radioactive Public Relations & PR examples

Rich Leigh, who I’m very excited to be featuring in this week’s #4PRQs (Four PR Questions), is a founder of Radioactive PR. He is also a curator of one of the most influential PR blogs in the UK PR Examples.com. He’s one of the humorous practitioners out there. Rich lost a bet to one of his clients, and he changed his name to Public Relations (true story!). Rich has been listed in PR Week’s 29 under 29 list and named one of ‘the brightest young social media communicators’ in the UK. His recent book ‘Myths of PR’ has gathered a lot of great feedback from the comms industry. I’ve also written its review. Book is out on the 3rd of April, but you can order your copy now.

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Why should every PR student read Rich Leigh’s ‘Myths of PR’

I managed to get my hands on the early copy of the phenomenal book of even more phenomenal Rich Leigh. His ‘Myths of PR’ are an absolute essential on the reading list of every PR student, but I’m sure this book will find much wider target audience. Here’s why I loved ‘Myths…,’ and why you should go and order Rich’s book right now.

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#4PRQs for: Amanda Coleman of Greater Manchester Police

For this week’s #4PRQs (Four PR Questions) series, I’m really glad to be bringing Amanda Coleman, who is a head corporate comms for Greater Manchester Police. She’s a trusted adviser to senior law-enforcement figures, and she’s also chaired the Association of Police Communicators since 2013. Beforehand, she’s been leading a press office of Merseyside Police. Amanda runs an award-winning PR blog. Last year, she’s been updating it every day (sic). She’s also been listed as one of the most influential people in the industry at the latest PRWeek Power Book.

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#4PRQs for: Stephen Waddington of Ketchum

Stephen Waddington, @wadds, of Ketchum.

It took me one lunch with Stephen Waddington to realise the importance of writing and blogging. He didn’t need to persuade me that much — his blog is one of the most influential PR outlets out there. Stephen is one of my biggest PR inspirations and one of my favourite practitioners. Funnily enough, he once told me to “start interviewing people and put it on your blog.” I’m really happy to be featuring him in #4PRQs (Four PR Questions) this week. He’s a partner and chief engagement officer at Ketchum. He’s also a visiting professor at Newcastle University, and a former president of the CIPR. Stephen has written several books about brand communication and public relations.

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#4PRQs for: Alex MacLaverty of Hotwire

“To succeed in our line of work you have to see the upside in everything,” tells me Alex MacLaverty, who I’m really lucky to be featuring in #4PRQs (Four PR Questions) this week. Alex is Hotwire‘s group MD across EMEA and ANZ. She is responsible for agency’s strategic direction and growth. Alex is an expert in strategic counsel, media relations, crisis comms, international campaign management, and many other disciplines. When not at work, Alex can be found covered in stickers and felt tip with her little ones. Comms students — sit comfortably, take the writing devices of your choice, and start taking notes.

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